The best product rarely wins. The clearest one does.

The Stand-Out Plan: the exact moves to beat the two competitors you choose. What to say, to whom, when. Scored 0–10, so you see where you stand and can prove when it changes.

Get your Stand-Out Plan →
  • 0-10

    Your Stand-Out Score against two named competitors.

  • 48 hrs

    From order to finished plan.

  • €500

    No retainers. No contracts.

  • 5.0★

    Across every customer review.

  • 1. You share the context

    Drop your product link, two competitor links and your target market into the form. Five minutes. No briefing documents, no kick-off calls.

  • 2. We run the full analysis

    Models built on decades of positioning work map your market, your competitors' claims, and the gaps between them. A senior strategist reviews and signs every plan before it leaves.

  • 3. You get the plan

    Within 48 hours: your Stand-Out Score against the two competitors you named, and the exact moves to raise it — what to say, to whom, when. Use it the day it lands — yourself, or hand it to your team or agency as the finished brief.

  • PART 1 — WHERE YOU STAND

    • Your market: the rules, the hierarchy, who owns what.
    • Your buyer's real question: the thing they're actually deciding between when they compare you.
    • Your Stand-Out Score: 0–10 against the two competitors you chose, measured the same way for all three of you, shown side by side.
  • PART 2 — HOW TO STAND OUT

    • Your one idea: the single message everything else hangs on.
    • Your story order: what to say first, second, third, and why buyers stop listening when you get it wrong.
    • Your copy, written: homepage hero, outbound message, and answers to the objections you'll hear. Not suggestions to workshop. Lines to use.
    • Your season calendar: what to do, in order, with dates.
    • Your targets: the numbers that tell you whether it's working.

You'll recognise yourself if…

  • Deals go quiet after good meetings. Everyone nods. Nobody signs.
  • You lose to competitors with weaker products and you can't explain why.
  • Prospects still ask what you actually do after reading your homepage.
  • Ad spend climbs while ROAS falls and new creative, new audiences, new agency haven't fixed it.
  • Ask five people in your company what makes you different. You'll get five answers.

None of these are sales problems. They're one clarity problem with five symptoms and unlike a sales problem, it's measurable. And fixable.

Get your Stand-Out Plan →

"The traditional and large research firms need to watch out. This is the future — fast, accurate, and affordable for any company."

Tomas — Sordin AB
Entering e-commerce with clear positioning for the first time.